Yahoo! Search Marketing (Overture)                                                 Internet advertising                 Home

 You can use Overture to have your product details displayed when a individual searches for related information on Yahoo! and MSN search
Activation fee is US$ 50 adjusted against clicks, Minimum cost per click (CPC) is US$0.10
Monthly minimum US$20
You can check the CPC for your product (the amount other suppliers and manufacturers pay for a visitor) set using the Overture Bid Tool at
http://uv.bidtool.overture.com/d/search/tools/bidtool/

Payment is by credit card
Topmost position in search depends only the CPC set by you
You can increase the CPC depending on the number of advertisers for your product category and the results you get.

Discussion forum on  Yahoo Search Marketing (Overture Pay Per Click)

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